Benefits Of Payment Processing For Emerging Markets

Credit Card Acceptance For Emerging Markets

Anytime that I get into a lengthy conversation regarding rates and fees for credit card acceptance, it ultimately leads to a discussion on Interchange. A discussion on Interchange is something I try to avoid unless it is absolutely necessary because most people get bored out of their minds. Interchange being the information highway that credit card transactions travel on and the fees associated with them.

A rare secret that most people don't know and rarely talk about is the exceptional pricing for emerging markets. Visa/MasterCard considers an emerging market to be any industry that is new, ground breaking, controversial, etc... You get the picture. Some of those markets include: multi-ethnic, non-profit, government, and defense(to name a few). Visa/MasterCard rewards those industries with a lower rate because they see these markets as untapped, and often containing higher volume and/or dollar amounts. In an earlier post I referred to the government office that pays by way of a purchase card for a helicopter. Price....$4 million dollars!
I think you're getting it now. In conclusion emerging markets are where it's at, and the credit card industry endorses them.

Todd
Southern Lending Solutions

Revisiting The Payment Portal

In earlier posts we discussed the benefits of e-commerce and internet processing. As a reminder, businesses that accept credit cards are often unfamiliar with "the payment gateway". A payment gateway is a web based solution for credit card acceptance. Logging into a secure website allows the business to enter a credit card transaction and get instant approval all from the pc or laptop. It is an exceptional opportunity specifically for those industries that bill on invoice or have reoccurring business. Simple parameters can be set to automatically handle specific customers differently, an option that certainly is not available with the standard credit card terminal. The ability to access a merchant account remotely at anytime, adds a great value to an already popular service.

Todd
Southern Lending Solutions

Examining The Merchant Cash Advance

The economy is continuing to sour and credit is becoming increasingly more difficult for businesses to attain. The merchant that accepts Visa/MasterCard Payments has a viable option on the table and often a hidden treasure. A business can be advanced money based on its projected electronic payment transactions. This maybe the solution for the law office in need of new furniture, or the medical practice in need of an upgrade to outdated medical equipment.

The merchant cash advance is therefore a way for businesses to receive funding without having to fork over huge down payments or jump through hoops at their local banks to secure a loan. Merchant cash advance is receiving serious airtime in market badly in need of solutions.

Todd
Southern Lending Solutions